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Digital Marketing
Online Training

Embark on a journey to master the art of digital marketing with our comprehensive online training program. Learn PPC, Social Media, Content Marketing, and more.

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ui/ux design online training
UX/UI Design Training

The Right Approach To Start Your UI/UX Design Career

We provide a 10 week UI/UX Design Online Course and teach you about the concepts of the subject as well the tools that are being used in the industry. We then train you to work on these tools with 4 live projects. The course ensures that you go from completely novice to a professional designer with basic experience.

Personalized Guidance

As an instructor, my goal is to provide each student with a personalized learning experience. I understand that every learner has unique strengths, weaknesses, and career goals. Therefore, I work closely with each student to tailor their educational journey to meet their specific needs and aspirations.

Job-Oriented Curriculum

The curriculum I offer is designed to be directly aligned with industry demands and job market trends. It’s not just about theoretical knowledge; it’s about equipping students with the practical skills and expertise needed to excel in their chosen careers. I continually update the curriculum to ensure its relevance.

Hands-On Practical Experience

Practicality is a cornerstone of my teaching approach. I believe that students learn best by doing. In my classes, students engage in hands-on projects, real-world simulations, and case studies that mirror the challenges they’ll encounter in their future jobs. This practical experience helps bridge the gap between theory and application.

Flexibility and Convenience

I recognize that many of my students have busy lives with work, family, and other commitments. Therefore, I offer flexible learning options. Students can access course materials and assignments at their convenience, allowing them to balance their education with their other responsibilities.

Mentorship and Support

I’m committed to guiding and supporting my students throughout their learning journey. I serve as a mentor and resource, providing valuable insights and industry-specific advice. My goal is to help students not only acquire knowledge but also navigate their career paths successfully.

Career Assistance

I offer career support services, including job placement assistance, resume building, interview coaching, and access to job boards or industry connections. My goal is to help students secure meaningful employment opportunities. I am dedicated to offering students an education that is not jus

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What is Digital Marketing?

Digital marketing is the process of promoting products or services using digital channels such as websites, social media, email, and search engines. It involves various strategies to reach and engage target audiences, including search engine optimization (SEO), pay-per-click advertising (PPC), content marketing, social media marketing, email marketing, and more.

Digital marketers use data analytics to measure and optimize campaign performance, ensuring maximum return on investment (ROI). As a new student, understanding digital marketing concepts and techniques will equip you with valuable skills to effectively reach and connect with customers online, drive traffic, generate leads, and grow businesses in the digital age.

What is Google Analytics?

Google Analytics is a powerful web analytics tool that provides valuable insights into website performance and user behavior. It tracks various metrics such as website traffic, user engagement, conversions, and more.

As a new digital marketing student, understanding Google Analytics is essential for analyzing and optimizing marketing efforts. It helps you measure the effectiveness of your campaigns, identify areas for improvement, and make data-driven decisions to enhance website performance and achieve business goals.

By mastering Google Analytics, you’ll gain valuable skills to monitor website traffic, track marketing ROI, and continuously improve digital marketing strategies to drive success in the online world.

What is Facebook Pixel?

Facebook Pixel is a tracking code that you can place on your website to collect data about user interactions. It allows you to measure the effectiveness of your Facebook advertising campaigns by tracking conversions, optimizing ad targeting, and remarketing to website visitors.

With Facebook Pixel, you can monitor user actions such as page views, purchases, and sign-ups, helping you understand user behavior and improve your ad strategies. As a new digital marketing student, learning how to implement and utilize Facebook Pixel will enable you to effectively track and optimize your Facebook ad campaigns, ultimately maximizing their impact and driving better results for your business.

Course Details

DURATION
10 Weeks

MODE
1 on 1 – Online

Class Frequency
3 Days/Week

Pricing
₹30,000

10% Discount for Non-Working Students

YOU WILL LEARN

  • UI Design Concepts
  • UX Design Concepts
  • Figma Design Tool
  • Mobile App UI Design
  • Website UI Design

  • Portfolio Designing

  • Interview Preperation

YOU WILL GET

  • 8 Theory Sessions

  • 12 Practical Sessions

  • 6 Live Project Sessions

  • 4 Career Prep Sessions

  • 10 Week Training Certificate

  • Design Assets & Exercise Files

About Instructor

  • 15 Years in Web & Marketing Sector.

  • Promoted & Marketed Mobile Apps & Websites for Organisations like Indian Army, Orient Electric, Dainik Jagran, University of Delhi & Steel Authority of India Ltd.

  • Provided Trainings at IITs, NITs, JNU and several private institutions.
  • Completed & Delivered 100+ projects for clients all over the globe.
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Course Modules

Lesson 1
Introduction to Digital Marketing

Explore the fundamentals and evolution of digital marketing, understanding its importance, key concepts, and emerging trends in the industry.

Lesson 2
Website Basics and Optimization

Learn to create and optimize a website for search engines, focusing on usability, user experience, and SEO best practices.

Lesson 3
Search Engine Optimization (SEO) Fundamentals

Dive into the principles of SEO, covering keyword research, on-page optimization, technical SEO, and link building strategies for improved rankings.

Lesson 4
Pay-Per-Click (PPC) Advertising Basics

Discover the essentials of PPC advertising, including Google Ads and Bing Ads, keyword targeting, ad creation, bidding strategies, and campaign optimization techniques.

Lesson 5
Social Media Marketing Essentials

Explore the various social media platforms, understanding audience demographics, content creation, engagement tactics, and performance tracking.

Lesson 6
Content Marketing Strategies

Learn to develop compelling content strategies, including blog posts, videos, infographics, and eBooks, to attract and engage audiences and drive organic traffic to websites.

Lesson 7
Email Marketing Fundamentals

Understand the fundamentals of email marketing, including list building, segmentation, email design, automation, and tracking metrics to maximize engagement and conversions.

Lesson 8
Digital Analytics and Data Interpretation

Explore the basics of web analytics tools, such as Google Analytics, learning to track and analyze website traffic, user behavior, and conversion data for informed decision-making.

Lesson 9
Conversion Rate Optimization (CRO) Techniques

Discover strategies to optimize website conversions, including A/B testing, user experience enhancements, persuasive copywriting, and design principles for higher conversion rates.

Lesson 10
Mobile Marketing Strategies

Learn to create mobile-friendly websites, develop mobile apps, and implement mobile advertising campaigns to reach and engage mobile users effectively.

Lesson 11
Local SEO and Location-Based Marketing

Explore techniques to optimize websites for local search, manage online reviews, and leverage location-based marketing strategies to attract customers to physical locations.

Lesson 12
Online Reputation Management (ORM)

Understand the importance of managing online reputation, monitoring brand mentions, addressing negative feedback, and building a positive brand image across digital channels.

Lesson 13
Influencer Marketing Strategies

Explore influencer marketing tactics, identifying influencers, establishing partnerships, and measuring campaign effectiveness to leverage influencer audiences for brand promotion.

Lesson 14
Affiliate Marketing Fundamentals

Learn the basics of affiliate marketing, setting up affiliate programs, recruiting affiliates, tracking sales, and optimizing affiliate campaigns for revenue generation.

Lesson 15
E-commerce Marketing Essentials

Discover e-commerce marketing strategies, including product listing optimization, shopping ads, cart abandonment recovery, and customer retention tactics for online stores.

Lesson 16
Creating a Digital Marketing Strategy

Develop a comprehensive digital marketing strategy, setting SMART goals, defining target audiences, selecting channels, allocating budgets, and measuring performance for success.

Lesson 17
Budgeting and ROI Measurement

Understand budget allocation in digital marketing, calculating ROI, tracking key performance indicators (KPIs), and optimizing campaigns for maximum return on investment.

Lesson 18
Scaling Digital Marketing Efforts

Learn to scale digital marketing campaigns for growth, including expanding into new markets, diversifying channels, automating processes, and managing resources efficiently.

Lesson 19
Building a Personal Brand Online

Explore strategies to build a personal brand online, defining your unique value proposition, creating compelling content, engaging with your audience, and establishing authority in your niche.

Lesson 20
Final Project and Certification Examination

Apply knowledge and skills gained throughout the course to create and present a comprehensive digital marketing strategy for a real-world business scenario, followed by a certification examination.

FAQs

What are the prerequisites for this program?
Although just basic computer knowledge is required, it helps to have some background in designing (web or graphic).
Do you offer any discounts?
No. Currently there are no discounts on our courses but we do offer 50% scholarships and you can apply for them.
Do you assure placements?
We offer placement support in the form of resume/portfolio creation, job references and training.
When does a new batch start?
We have new batches starting every 3 months.
What is your batch strength?
To ensure better learning, we ensure our batch strength is not more than 5-6 students.
Do you also have offline batches?
Yes, you can apply for the course by sharing your details in the query form provided above.

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